Lessons in launching and online marketing

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While I’m a big believer in live launching your offers, there are some circumstances when I *wouldn’t* live launch. In today’s episode, I’m sharing 6 times when I wouldn’t launch an offer live (and 3 times when I *absolutely* would). – Why live launching a low-ticket offer is not always necessary, especially when it’s super […]

Should you live launch every offer? 6 times when I wouldn’t

Q&A: Your questions about audience growth answered (Part 2)
February 19, 2024

Have you launched any of your offers before? Especially if they’re a course, program or membership? If so, there are a few mistakes that you can avoid along the way if you want to maximise sales in the future. In today’s episode, I’m sharing 5 mistakes that *will* cost you sales in a launch. – […]

The big mistakes that cost you sales in your second launch (and beyond!)

The big mistakes that cost you sales in your second launch (and beyond!)
February 16, 2024

When I talk about launching I’m usually referring to a live launch—which isn’t something you just do the first time you launch a brand new offer out into the world. If you’re only launching it once, then you’re leaving money on the table. In today’s episode, I’m sharing how you can review your launch to […]

How to launch your offers again (and again!) to make more sales

How to launch your offers again (and again!) to make more sales
February 14, 2024

It’s easy to think that if you just get your offer in front of more people then you’ll sell more. Sometimes this will work IF you have all of the ingredients in place. But if you’re struggling to get your current audience to convert, then getting more people won’t help until you tweak things. In […]

5 must-knows to sell your online course, program or membership

EP 676 - How to maximise your launch profits when your audience is tiny
February 12, 2024

If you’ve created a course (or any other digital offer), put it on your website, but aren’t making as many sales as you’d hoped, then this episode is for you! In today’s episode, I’m sharing 3 must-haves to sell your offers and how you can tweak these for more sales. – The common reasons why […]

Online course or program not selling? Try this approach instead

3 content swaps that'll make you more sales in a launch
February 9, 2024

Your email list is a precious resource that *you* own—whereas you don’t own your social platforms (and with social accounts being randomly hacked and/or shut down, your email list is even more important!). In today’s episode, I’m sharing more about *why* your email list is an essential part of your launch and how you can […]

4 steps to grow your email list for your next launch

4 steps to grow your email list for your next launch
February 7, 2024

I’m an ex corporate square peg who has found my home outside of the round hole in educating and guiding online entrepreneurs in the art of intentional (and fun!) launches so they can achieve more impact, create more profit and foster more freedom in their business. 

Through my signature framework, I help brands launch and relaunch their offerings to reach more people, grow their audience and become the go-to geniuses in their industry

Hi, I'm Steph

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