Lessons in launching and online marketing

Blog 

We’ve all been there, where we’ve created something and people will look at it. They’ll read the sales page. They might click through on the emails, but they don’t buy it. And if you haven’t been there, it’s a very real fear that this might happen when you launch that you might launch and people […]

7 reasons people will look at your product and not buy it

7 reasons people will look at your product and not buy it
March 16, 2022

How I transitioned from one on one client work to pretty much a solely digital product-based business. Now, it’s funny because everyone has this big expectation that what will happen on your transition from client work through to a digital product-based business is that you’ll have this one big launch, make enough money to fire […]

How I transitioned from 1:1 clients to a digital product business

How I transitioned from clients to a digital product business
March 9, 2022

A common thing that came up when I surveyed my audience at the end of last year was the reason that they weren’t launching was because they felt like their launch was going to fail. Now, let’s talk about that.

What to do when you feel like your launch will fail

My launch might fail
March 9, 2022

Once upon a time, I started my podcast from scratch. Like so many people who I see, so many of my students who I see launching podcasts now, they all think that the very first thing they need to do is go out and get a microphone. They think that choosing that equipment is going […]

5 things that matter more than your podcasting equipment

5 things that matter more than your podcasting equipment
March 3, 2022

I’ve helped to launch more than 100 new podcasts in the last two years. So I’ve seen pretty much all of the mistakes in the book when it comes to launching that very first podcast, getting it off the ground. 

5 things NOT to do when you’re starting a podcast

5 mistakes to avoid when you start a podcast
February 28, 2022

Following on from the last blog where I made a couple of wild predictions about what I thought would happen, or what I think will happen in the online business space in 2022, in this post, I’m talking about what I think will make a successful digital product in 2022.  

What will make a successful digital product in 2022

How niching is one of the simplest ways to shift who your business attracts
February 17, 2022

I’m an ex corporate square peg who has found my home outside of the round hole in educating and guiding online entrepreneurs in the art of intentional (and fun!) launches so they can achieve more impact, create more profit and foster more freedom in their business. 

Through my signature framework, I help brands launch and relaunch their offerings to reach more people, grow their audience and become the go-to geniuses in their industry

Hi, I'm Steph

meet your blogger

Heads up … Creating your winning digital product needn’t be a series of unfortunate events. Skip the stress and scoop up your FREE step-by-step framework for creating your next digital product.

Free Workbook: The Digital Product Kickstart Kit

Wait, before you go, don’t forget to scoop up …