Lessons in launching and online marketing

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While you don’t need a huge audience to launch your online course, group program or membership, you do need to understand some key differences and have a clear strategy in place. In today’s episode, I’m sharing the biggest mistakes I see business owners making when they’re trying to launch to a small audience. – How […]

Small audience? Don’t make these mistakes in your next launch

Small audience? Don't make these mistakes in your next launch
May 17, 2024

Growing your following or getting more subscribers isn’t going to make you more sales—especially if your offers aren’t already converting. More followers does not equal more profit, unless your business is already profitable and your offers are already converting well. In today’s episode, I’m sharing why audience size isn’t the be all and end all […]

A bigger audience doesn’t mean more profit: What to focus on instead of audience size

A bigger audience doesn't mean more profit: What to focus on instead of audience size
May 15, 2024

As humans, we fear failure. Like somehow it’ll be the end of the world. But failure is inevitable in business. You can’t predict what will work and what won’t—you just have to try, and then get up and try again. In today’s episode, I’m sharing 7 ways that failure works *for* you and not against […]

7 ways that failures (and mistakes) work FOR you in your business

7 ways that failures (and mistakes) work FOR you in your business
May 13, 2024

Hard truth: The only real way to make money in your business is to sell. Otherwise, you go broke. Money isn’t a dirty word. Money is how your business gets to reach more people and make a bigger impact. In today’s episode, I’m sharing how you can sell your offers without feeling too sales-y. – […]

5 small shifts to sell your offers without feeling sales-y

5 small shifts to sell your offers without feeling sales-y
May 10, 2024

Growing your audience can be a long, hard slog. But it doesn’t have to be. Audience growth can be simple—if you follow the two-part formula I’m sharing in today’s episode. Having one part of the formula without the other (or having neither) just won’t cut it in today’s online world. In today’s episode, I’m sharing […]

Struggling to grow your audience? You might be missing one (or both) parts of the audience growth formula

Struggling to grow your audience? You might be missing one (or both) parts of the audience growth formula
May 8, 2024

Today I am coaching Hannah, who is passionate about bringing women together with in person and online events. The challenge Hannah faces today is how to get her clients to pay for something that is really valuable, when they’ve previously been getting it for free. In this episode, we talk about different ways she can […]

Coaching Call: Turning free events into a profitable online business

May 6, 2024

I’m an ex corporate square peg who has found my home outside of the round hole in educating and guiding online entrepreneurs in the art of intentional (and fun!) launches so they can achieve more impact, create more profit and foster more freedom in their business. 

Through my signature framework, I help brands launch and relaunch their offerings to reach more people, grow their audience and become the go-to geniuses in their industry

Hi, I'm Steph

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