Blog 

There are SO many different types of content marketing out there. Everything from written content, to audio, to video, to anything in between. But, how do you know what types of content marketing are best for your business? Here’s how to find the best types of content for your business – not anyone else’s. 

Today’s guest is Monica Woodhams. Monica is an influencer consultant, the founder of Confessions Media co, and the host of the Influencer Girl Lifestyle Podcast. In today’s episode, we chat about all things PR strategy for small business owners, how to pitch yourself and how getting on podcast interviews can be a total game changer […]

Your content marketing strategy plays a key part in your overall marketing strategy. This is where content marketing fits in at each stage of your marketing funnel, and how you can incorporate content marketing into your own marketing strategy.

When I first started out in business, I relied on organic social media marketing alone to build my business. And it worked – I grew the Instagram following to around 23k in under 12 months. But, times have changed. Is it still enough to just market your business using organic social media alone?

Instagram Ads are very similar to Facebook Ads, but not quite exactly the same. Yes, you set them up within Facebook Ads Manager, and yes, they have the same targeting options, but the things to consider when setting them up are slightly different. Here are my 5 top tips for running Instagram Ads that convert.

Facebook Ads Manager can be a scary place. There are so many options to choose from and your Facebook Ads campaign type is one of the first decisions you’ll have to make when setting up a Facebook Ad. This post, I’m diving into all the different Facebook Ads campaign types so that you can choose […]