Blog 

Creating an online course completely changed my business. It meant I could reach a completely different market – people who wanted to DIY their marketing, rather than pay someone to do it for them. I’ve now created two big, 8-week courses, and I’ve loved creating both of them. So, how did I do it? How […]

Content marketing is magic for your business, but the big struggle can be coming up with content marketing ideas all the time. Here are 5 free tools for content marketing ideas that your audience actually cares about.

By now, I hope your business is producing regular (or at least semi-regular) content for your audience. I’ve said it before, and I’ll say it again – content builds trust, establishes your authority, nurtures your audience and attracts new fans. Amongst other things. But, if a blog post falls in the middle of a website […]

Content marketing has been a bit of a buzzword over the last couple of years. You’ve probably heard of it, you might even have been doing it. Maybe you’ve already got a content marketing strategy and you’re all over it. Or, maybe you have no clue what content marketing is. So… What is content marketing?

So, you believe you’re not “creative”? That’s arguable. But if you believe you’re not creative enough to create content, I’m about to prove you wrong. This episode, I’m looking at how to create content if you’re not “creative” in the traditional sense.

There are SO many different types of content marketing out there. Everything from written content, to audio, to video, to anything in between. But, how do you know what types of content marketing are best for your business? Here’s how to find the best types of content for your business – not anyone else’s.