Today marks 6 years since I launched this podcast and it's changed so much in that time. I've changed the name, the content, the cover art and so much more. The thing is, if I'd waited for it to be perfect before I started, I'd never have started it. Instead, here we are—800 episodes later. In today's episode, I'm sharing 5 more takeaways from these last 6 years.
– How launching is a rinse and repeat process that helps you to grow your income and impact faster, without needing to come up with something new every time.
– Why most of the time it's the small, often boring things that have the biggest impact (because there's no one magic pill that does it all).
– Why trying to implement too many ideas at once can mean that you never finish any of them (or if you do, they're not the most effective at converting into sales).
– The importance of mindset in business and how it can hold you back.
– How understanding your daily habits will give you more insight into where you're going and why.
In this episode, we celebrate six years of this podcast and reflect on the evolution it has undergone, highlighting key lessons learned along the way. These takeaways are intended to offer valuable insights for entrepreneurs at all stages, particularly in launching and scaling their businesses. Here are the main takeaways:
1. Don't Wait for Perfection:
Six years ago, this show had a different name, content focus, and structure. Today, it's barely recognizable compared to its initial format. The lesson here is that waiting for everything to be “perfect” before launching a new project or business can be a trap. If this show had waited for perfection, it wouldn't exist today. The key is to take action, adapt, and iterate along the way.
2. Re-Launch Existing Offers:
Instead of constantly creating new courses and offers, focus on re-launching the same ones repeatedly. This builds momentum, allows for improvements based on feedback, and generates sustainable growth. The success of the “Podcast Launch Plan” exemplifies this approach, demonstrating the benefits of revisiting and scaling a single offer.
3. Small Actions Yield Big Results:
In the quest for success, avoid searching for a single “magic pill” and focus on the small, consistent actions that contribute to long-term growth. Prioritizing steady progress over quick wins, understanding why clients choose you, engaging directly with your audience, and reviewing your numbers regularly can make a significant difference.
4. Focus on One Idea at a Time:
Pursuing too many ideas at once dilutes focus and leads to incomplete or ineffective projects. Instead, prioritize one idea, research your market, test a minimum viable version, and then launch. Afterward, iterate based on feedback, scale successful projects, and revise unsuccessful ones.
5. Mindset Matters:
Even with a solid strategy, a limiting mindset can hinder progress. Unlearning beliefs like “harder work equals more success,” or “failure is to be avoided,” and embracing an iterative, experimental approach is crucial. Success doesn't have to be hard-fought, and failures can provide valuable lessons.
6. Habits Determine Your Business's Direction:
Your daily habits shape your business's trajectory. Tracking numbers weekly, adopting a curiosity mindset, saying no to distractions, focusing on long-term goals, celebrating progress, avoiding overthinking, and releasing rigid expectations can all significantly transform your business.
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