Blog 

There’s a big myth that I notice a lot of people buying into and that is that you have to have created your product before you can launch it. I want to flip that and say, actually, I’d prefer that you don’t create your product until after you launch it if you haven’t already launched […]

Today, I’m diving into a question that I’ve been getting in my DMs quite a lot in the last few weeks, and that is people who are asking me, “Steph, can I just pay you to do my launch for me?” Or, “Is there somebody who I can pay to do my entire launch for […]

A lot of people come to me, and they’ll say, “Steph, my launch failed, only three people bought.” I get that, it feels like it might be a failure when only three people bought. But that’s not how we know whether your launch failed or not.

So maybe you’ve already launched your digital product and nobody bought that first time round, or maybe a few people bought and it wasn’t quite what you were hoping, or maybe even a lot of people bought and you were stoked with it. You’ve launched it once and now you are moving on to the […]

Let’s talk about the problem with done for you launch plans, or copy and paste launch plans. Or whatever you want to call them, the ones that you probably have been seeing on Instagram or Facebook ads for that are $27 and give you everything you need to do for your launch in a step-by-step […]

Following on from the last post where I talked a bit about why you are waiting until you feel ready before you launch. Now, I know some of you will be thinking well, but Steph, I’m actually not ready. I still need to do all of these things before I can launch. So I thought […]