Bite-sized lessons in launching for entrepreneurs.
Your complete roadmap to creating a killer digital product launch.
I help online entrepreneurs (like YOU!) launch and relaunch digital products and podcasts to reach more people, grow their audience and become the go-to geniuses in their industry
One of the biggest things that I know holds many of you back from creating a digital product, whether that is even starting in the first place or whether that's continuing on, once you've already started, is overwhelm. The overwhelm is so real. So today, I'm sharing five ways that you can make creating a digital product less overwhelming.
I talked about this in my recent blog about picking just one idea and seeing it through to completion. I know you want to help everyone. I know you want to teach everything. I know you have so many ideas. Please just pick one and see it through to completion before you start the next one because otherwise, you are going to not finish creating any of them. And if you start to think about this entire library of products that you want to create, of course, you're going to feel overwhelmed because you're never going to feel like you're making any progress. So just look at that one product at a time. The library can come later. Just get that one product created and available for sale.
If you're trying to help everyone, you're going to have to try and suit a whole lot of different people's needs. Whereas if you can get really specific on who you're helping, then you can make the content much more streamlined. Remember, you can always create different products for different segments or different target audiences, but I would just focus on creating that one product at a time.
I guarantee you that once you start taking action, you're going to discover loads of things you could never have planned for. Small, consistent action-taking builds momentum, and with that momentum, you will find that the overwhelm starts to slowly slip away.
A product that is 70% perfect and available for people to buy is going to make a much bigger impact on people's lives than a product that's 90% perfect but that you've never launched because you're sitting there waiting for it to be 100% perfect, which spoiler alert is never going to happen.
Maybe you have competitors who are launching courses left, right, and center, or maybe your competitor just hit 1000 memberships in their membership, or whatever. That's fine. Let them do them, and you do you. Create your own goalposts rather than trying to reach theirs. You don't know what's going on behind the scenes in their business. You are only seeing the tip of the iceberg. So comparing yourself to where they are at is going to feel overwhelming because you don't know what they're doing.
I help online entrepreneurs just like you launch and relaunch their online courses, memberships, digital products and podcasts to reach more people, grow their audience and become the go-to geniuses in their industry