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Coaching call: How can I design my offer suite to create more freedom in my business?
January 23, 2023
Today I am coaching Nicki Sciberras, CEO of Miss Marketing, an agency that provides sales and leads support using Facebook ads, Google ads, and SEO. Nicki is facing a very common struggle of keeping one foot in the freelance world whilst developing and growing a suite of offers. In this episode we drill down on her business goals and identify a strategy to attract high-value clients whilst allowing her the freedom to work less and focus on other projects in her business.
In this episode we chat about:
– How deep diving into your current business direction and re-evaluating your goals can offer a new perspective
– How creating boundaries and packaging up your offers can provide greater value to your clients and more structure in your business
– The fine art of investing in time assets whilst still servicing time debts
– Why wearing too many hats can be counterintuitive to your business goals and growth
– The importance of making decisions based on the business you want in the future and not the business you have right now.