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January 10, 2019

So, you know why you need an email list for your business – but, how exactly do you build an email list from scratch?  Is it as simple as just adding a box to your website and asking people to sign up for your newsletter?  No, it’s not. Here is how to build an email list for your business.

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January 10, 2019

ICYMI: You need an email list for your business in 2019. As anyone who is on my email list will tell you, I am a big fan of email marketing.  I probably email my list more often than I post on social media these days, and honestly, I’ve seen better results from email marketing than from any other channel.  But, if you’re growing an email list from scratch, it can feel a little bit pointless at the start.  You feel like you’re just emailing crickets and that nobody cares about what you have to say.  So you put off building your email list altogether.  The thing is, email marketing is actually such a powerful tool.  Today, I’m looking at a few reasons why you should start building your email list.

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January 8, 2019

Instagram, oh Instagram. How I love you so. But, if you show me yet another cookie-cutter feed comprised of aspirational photos and very little creativity, I think we’re going to have to end this. Sorry. It’s not you; it’s me. I’m simply craving a little more excitement. That’s why, today I’m sharing how to create an Instagram puzzle feed grid (often referred to as an Instagram collage).

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January 8, 2019

By now, I hope your business is producing regular (or at least semi-regular) content for your audience. I’ve said it before, and I’ll say it again – content builds trust, establishes your authority, nurtures your audience and attracts new fans. Amongst other things.

But, if a blog post falls in the middle of a website and nobody is around to read it…

Yep, producing content for content’s sake is so 2018. This year is all about quality. And, once you’ve created quality content, it’s about taking that content and getting the most out of it. You invested precious time, energy and money into creating it – why wouldn’t you squeeze every last drop out of it?

Hopefully, you’re already sharing your content to Facebook and Instagram – but how else can you leverage it to the max? Stuck for ideas on how to promote your content? Here are 7 ways for you.

And, if you’re a real go-getter, you can download our free ebook with a further 50 ways. Yep, you read right. Fifty.

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January 8, 2019

“Errrrmagerrrd!” Screams every second ad in my Facebook news feed. “I just figured out the secret to Facebook advertising and 10X-ed my email list in a day. All you have to do is give me your email address, your phone number and your tax file number and I’ll tell you all my Facebook Ads hacks.”

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January 8, 2019

If you’ve listened to any of my podcast episodes about small business Instagram marketing, you’ll know that you shouldn’t be promoting your product or service in every single post. Nobody likes an Instagram feed that’s one big sales pitch! Here’s what to post on Instagram in 2019…

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