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We’re not trying to make your audience the expert in solving the problem or achieving that transformation. We’re just trying to help them to achieve it.

Most of the heavy lifting in a launch happens in that 60 to 90 days and the content that you share in that launch has the power to make or break the success.

What do you want your business to look like? For me, I know my business is very much a lifestyle business. It brings me so much joy and I love working in it. But I’m also in it because it’s creating the lifestyle that I want.

The launch is generally 60 to 90 days and it’s something you can do more than once. It’s not something that just happens that very first time that you put it out there into the world, but instead it’s a limited-time campaign where you are really doing a push for this product, whether it’s the […]

There’s no rule about what to start with. First, you don’t have to start with something that you think is going to be the easiest. We need to start with what is going to suit your customer’s needs best.

This is Part 3 of the five-part training series on uncovering complete clarity in your next digital product ideas. The idea for your next online course, membership, group program or whatever your digital product might look like.