Blog | Page 2 of 18 | Steph Taylor | Small Business Marketing Resources

July 1, 2019

Canva is one of my favourite Instagram marketing apps because it makes graphic design easy for everyone – even the non-designers amongst us. Fortunately, there are so many Canva Instagram Story templates available to buy these days, that anyone can create beautiful Instagram Stories. Simply pick the Instagram Story template of your choice, customise the colours to fit your own brand look and feel, export it from Canva, and upload it to Instagram. Easy!

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June 13, 2019

Instagram has changed a lot in the last 5 years. I recently reflected on how marketing on Instagram is a vastly different landscape to what it was back when I first started. This episode, I’m sharing 5 massive differences between Instagram marketing in 2019 vs in 2014.

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June 7, 2019

If the thought of social media marketing makes you feel overwhelmed, icky or anxious, or you’re beginning to question what the point of being on social media even is, you’re probably overcomplicating it all. Here are 7 tips to simplify your social media marketing.

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May 31, 2019

Marketing your business really doesn’t have to be this big, confusing, complicated thing that you’ve built it up to be. If it is, you’re probably overcomplicating it. Here are 5 sure-fire signs that you’re overcomplicating how you market your business.

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May 25, 2019

I recently shared a few Instagram myths you need to stop buying into. And this follows on from that. Here are 7 things you need to stop doing on Instagram right now. 

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May 17, 2019

As business owners, we’re spoilt for choice on where to advertise our businesses. But, despite competition from other social media platforms, Facebook Ads and Google Ads remain two of the most popular platforms.  You might think that the only difference between Facebook Ads and Google Ads is that they're on different platforms, but that's not the only one. Today, I'm answering the question: What's the difference between Facebook Ads and Google Ads? 

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