Blog | Page 2 of 20 | Steph Taylor | Small Business Marketing Resources

November 7, 2019

I recently just came out of a BIG business rut. It was a challenging time and I very nearly considered throwing in the towel altogether and going back to a “real” job. In this blog, I’m sharing how I got out of my last business rut. Hopefully, if you’re feeling a bit stuck, this will help you too.  



October 30, 2019

Launching a podcast has become a buzz topic in the entrepreneur circle. But is it for you? It is a question I get quite a lot! So I am putting to you these four questions here in this blog, to help you decide if you should launch a podcast.



September 4, 2019

Enrolment for Digital Course Academy is OPEN. I may be biased, but I truly believe my bonuses (worth over $1870) are the best Digital Course Academy bonuses I've seen out there. Read on for my Digital Course Academy review…

Digital Course Academy Review 2019

DCA review by amy porterfield

Thinking of joining Amy Porterfield's DCA? I'm here to share my Digital Course Academy review and honest experience with you.

What is Digital Course Academy?

Digital Course Academy is a 12-week program that helps online business owners and entrepreneurs turn their knowledge and know-how into a digital course that will generate consistent revenue through live and evergreen webinar launches.

The program shares a no-fluff, step by step framework to guide you through the entire course creation journey – from idea to launch and beyond.

Who is Amy Porterfield?

Amy Porterfield is hands-down the course creation queen. All hail Queen Amy!

She has over 12 years of experience creating online courses, first for Tony Robbins and now for her own business.

Amy’s own digital courses have generated over $15 million dollars to date. She’s been in the trenches for multiple years, creating and launching over 9 digital courses to date. Many have been home runs (such as the January 2019 launch of DCA that hit $3.5M), and of course, in the early years, a few were complete failures. Which means she knows what works and what doesn’t. 

But most importantly, Amy knows how to teach what works. She’s known for her patient, personable, step-by-step style that does not assume anything, and she delivers the necessities you need to know in order to achieve.

When does registration for Digital Course Academy open?

Registration for DCA opens on 12 September 2019. In the meantime, have you downloaded Amy's free Ultimate Course Creation Starter Kit?

Is Digital Course Academy worth the investment?

Look, I know that Digital Course Academy isn't the cheapest course-creation program out there. I know this because I tried a handful before signing up to Amy Porterfield's old course creation program, Courses That Convert, back in 2017.

I joined from a place where many of you are today – I had several incomplete course projects under my belt, no idea how to teach so that my students would get results, and absolutely no clue how to deal with the techy stuff.

I followed the program to a tee and, as a result, my first ever course launch was a 5-figure launch – and my email list didn't even have 1,000 people on it.

So, when Amy Porterfield launched Digital Course Academy earlier this year, I knew I had to become one of the founding students. I committed to creating a second course, followed the course to a tee and had another hugely successful course launch.

To answer your question: Is Digital Course Academy worth the investment? Heck YES.

Is Digital Course Academy right for me?

Naturally, you're going to ask whether Digital Course Academy is right for you. After all, you've probably started a few other courses with the best intentions – and now they're gathering dust on your virtual bookshelf, with no results to show for them.

Digital Course Academy is not one of those courses.

If you're someone who likes to collect courses but never takes action, this course isn't for you. Amy's teaching style is very actionable, meaning that you'll be creating a course as you progress through the program.

Digital Course Academy serves budding online business owners as well as more seasoned entrepreneurs who are looking to scale.

If you're looking to shift from one-on-one client-based work to a scalable business model that generates consistent income, Digital Course Academy is right for you.

Digital Course Academy is right for you if you're willing to take action and invest the time and energy required to create an online course. Yes, creating an online course does take time and energy – but it is oh so worth it when it's complete.

What if I don't already have my email subscribers or Instagram followers? Is Digital Course Academy right for me too?

One of the AH-mazing things about Amy Porterfield's Digital Course Academy is that she's designed it in a way that helps you build your audience while you're building your online course – so that when you're ready to launch, you have a list of email subscribers ready and primed to buy from you.

That said, Amy does recommend you have an email list with 250 people on it before joining Digital Course Academy, because she doesn't teach the basics of starting an email list from scratch inside Digital Course Academy.

Is list-building covered in Digital Course Academy?

The answer to this is yes, and no.

While Amy does cover some list-building inside Digital Course Academy, it's not super in-depth. However, if you already have some knowledge of how to build your email list, you'll be just fine!

What's included in Digital Course Academy?

If you're wondering what's inside Digital Course Academy, here's the full run-down:

  • 8 modules
  • 12 weeks access to the private program Facebook group 
  • 4 x weekly Live Q&A Calls with Amy!
  • + How to Create a Pre-Launch Runway
  • + How to Create and Promote a “Workshop Course” in 30 Days or Less

Plus, I'm throwing in some exclusive bonuses worth $1,870 if you enrol using this link

What DCA bonuses do I get through you?

BONUS 1: 12-week group mastermind, including access to me in a weekly group coaching call. All the accountability, support and coaching you need to complete DCA and have your very first 5 (or even 6!) figure launch.

That's right, enrol now and you'll also get access to a 12-week course launch group coaching program with me, at no extra cost to you.

In the mastermind group, we work through the entire course creation process together. We have a live group coaching call once a week for 12 weeks, where I keep you accountable and together we work through any of the hurdles that pop up during your course creation journey.

I've been through 7 digital product launches in the last 2 years, so I've learnt a thing or two about what to do (and what not to do). Since completing Digital Course Academy, I've turned my business into a six-figure digital product business and stopped trading time for money.

Now, it's my turn to help you do the same with my Digital Course Academy bonus mastermind.

Bonus 2: Access to my course, Facebook Ads That Flourish.

So, you've heard that Facebook Ads can expand your reach, boost your impact and scale your sales. But, where the heck do you start?

Inside my signature Facebook Ads course, we dive deep into building your email list (so you're not launching to crickets), priming your audience to buy from you, and creating ads that actually SELL, come course launch day.

Bonus 3: Facebook Ads swipe copy that sells.

Steal my wildly profitable Facebook Ads and use them for your own launch.

Bonus 4: Email swipe copy that converts.

Here's a fun fact: Most of your course sales will happen after your webinar – if your emails are compelling, that is. Swipe my very own email sequences and use them as you wish.

Digital Course Academy Review 2019

DCA review by amy porterfield

How much support do we get inside Digital Course Academy?

If you're wondering what the support inside Digital Course Academy is like, you don't need to stress – inside Digital Course Academy, you have access to a first-class Facebook Group of like-minded course creators who are also completing DCA.

If you have any questions at all, all you need to do is ask inside the Digital Course Academy Facebook Group and you'll usually get a response in a few hours – if not minutes – from someone who has been in your shoes.

Amy also organises Facebook Lives inside the group throughout the 12 weeks, so that you can get her valuable advice.

If you're someone who thrives in a group environment and would love a little more support completing Digital Course Academy, I cannot stress how helpful you'll find my 12-week group coaching bonus. In addition to the Digital Course Academy support you get from Amy and Team Porterfield, you'll also have access to me via a Zoom group coaching call each week for 12 weeks.

I've created 2 profitable online courses (and a membership site!) and I've run 7 hugely successful live launches in under 2 years. I've built evergreen webinar funnels for my courses, and now they tick along in the background.

What support do you get once the 12 weeks is over?

Once your initial 12 weeks in the DCA program is up, the Facebook Group will be archived and all Digital Course Academy students are moved to Amy's other Facebook Group – The Insider's Club.

If you're worried that you'll lose out on support after the 12 weeks is over, you don't need to be.

The Insider's Club is made up of everyone who has done one of Amy's courses – including past Digital Course Academy alumni. Yes, I'm in there too!

This means that you not only have the support of your peers, but also the support of those who are ahead of you in the course creation game. And, of course, Amy still goes live in this group once a month to answer your questions!

Does DCA teach you how to launch your online course?

YES. This is a big part of why I signed up for Digital Course Academy – because it teaches you how to run a live launch using webinars, just like how Amy launches her own courses.

Amy also teaches you how to put your course launch on evergreen, which means that you can automate your webinars so that you're selling your courses without having to go live to your audience all the time.

Amy's signature webinar framework inside DCA was a game-changer for me. Before completing DCA, my webinars were jam-packed with content, leaving my attendees feeling overwhelmed. Guess what happens when your webinar attendees are overwhelmed? They definitely don't buy!

What if I'm terrified of doing a live webinar to launch my course?

I was too – don't worry! But, each time you do a webinar, it gets a little less scary and a little more fun. I promise.

With Amy's webinar tips and lessons inside DCA, you'll enter the webinar room feeling (relatively!) calm, organised and excited to hang out with your audience, live and in person.

Why should I enrol in DCA through you?

Very fair question. And, the short answer is this: My DCA bonuses give you the most personal support and guidance throughout the DCA program.

I know that you're worried you won't complete the program, that you'll get stuck on the techy bits, or that nobody will buy your course. I get it – I've been there too!

That's why, when you enrol in Digital Course Academy through this link, you'll have access to our 12-week course creation mastermind. Inside the mastermind, we'll workshop your course creation challenges and I'll be your personal guide through the course creation process – so that you too can have your first 5- or 6-figure course launch.

Digital Course Academy Review 2019

DCA review by amy porterfield

Disclaimer: Yes, I am an affiliate of Digital Course Academy. However, I was recommending Amy's programs to my audience LONG before I became an affiliate and I genuinely believe in the results you can achieve following Digital Course Academy. When you purchase via my affiliate link, you get over $1,870 worth of DCA bonuses and I get a commission from Amy. Pretty win-win, am I right?

I hope you've enjoyed this Digital Course Academy review, and I hope to see you inside my 12-week group mastermind.


August 28, 2019

Amy Porterfield is the online course creation, list building and webinar queen. She has been a big inspiration for me, and her Digital Course Academy program is a big part of why I shifted from client work to a digital product-based business. When it comes to creating an online course, Amy Porterfield is a fountain of knowledge, and in this episode she’s sharing some of her biggest tips for creating an online course.



August 2, 2019

Creating an online course completely changed my business. It meant I could reach a completely different market – people who wanted to DIY their marketing, rather than pay someone to do it for them. I’ve now created two big, 8-week courses, and I’ve loved creating both of them. So, how did I do it? How did I create an online course from scratch? Here's how to create an online course.

Trust me, it’s really not that hard! It just requires little bits of work, consistently. 



July 25, 2019

Instagram marketing looks simple – you sign up for a free account, pop up some posts and people will follow you. But, it’s not quite that simple. I keep seeing the same mistakes over and over again on Instagram, so in this post, I’m looking at just that. Here are 5 reasons you’re not seeing results from Instagram marketing. 



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